Novvia Group Acquires Innovative Container

St. Louis, M.O. – November 28, 2022

ST. LOUIS–(BUSINESS WIRE)–Global rigid container and life sciences packaging distributor, Novvia Group (“Novvia”), has acquired Innovative Container (“Innovative”), a California-based distributor of plastic, metal, glass, and corrugated containers. Financial terms of the private transaction were not disclosed. Novvia is backed by Kelso & Company (“Kelso”).

Innovative Container CorpSince 2009, Innovative has supplied the Southern California market with a range of rigid packaging solutions, including pails, drums, bottles, jugs, jars, and cans. Operating out of a 20,000 square-foot distribution facility in La Mirada, California, Innovative provides quality products and service to customers spanning a variety of end markets, including paints and coatings, chemicals, inks, food, and emergency preparedness. For more information on Innovative, please visit

“We are pleased to partner with Novvia as Innovative embarks on its next phase of growth,” said Darren Williams, Owner and CEO of Innovative. “We thank our customers, employees, and suppliers who have enabled our success to date, and we look forward to delivering additional value to these key stakeholders as part of the broader Novvia organization.”

“We are very excited to welcome Darren Williams and his team to Novvia,” said Novvia Executive Chairman Ken Roessler. “Innovative, like Rios and Auberst, represents a valuable component of our strategy to grow and strengthen our West Coast business under our regional platform investment, Rhino Container.”

About Novvia Group

Novvia Group is a leader in high-quality packaging solutions and customized services with domestic and international customers across myriad industries. Through its family of dynamic companies, comprised of Inmark, C.L. Smith, Silver Spur, Container Supply, Fox Valley, Rhino, Novvia Canada, Southern Container, Duval Container, Rios, Auberst, and Innovative, Novvia has set a new industry standard as a national stocking distributor with a comprehensive suite of containers and supplies, trusted local relationships and 40+ years of best-in-class customer service. For more information, please visit

About Kelso

Kelso is one of the oldest and most established firms specializing in private equity investing. Since 1980, Kelso has invested approximately $19 billion of equity capital in 139 transactions. Kelso was founded by the inventor of the Employee Stock Ownership Plan (ESOP) and, as a result, the principles of partnership and alignment of interest serve as the foundation of the firm’s investment philosophy. Kelso benefits from a successful investment track record, deep sector expertise, a long-tenured and stable investing team, and a reputation as a preferred partner to management teams and corporate partners. Kelso has significant experience investing in and supporting high-growth distribution and packaging platforms. The firm is based in New York, NY. For more information, please visit